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US coffee industry asks Trump to keep tariff exemption on Brazil beans

By Thomson Reuters Jul 8, 2026 | 5:08 PM

By Marcelo Teixeira

NEW YORK, July 8 (Reuters) – The U.S. coffee industry asked the Trump administration on Wednesday to keep Brazilian green coffee exempt from ​tariffs, during a session of public consultation that ‌is reviewing tariffs on Brazilian imports.

The National Coffee Association (NCA) also asked the administration to include instant coffee in the list of tariff-free Brazilian products, saying the product is key for the competitiveness ‌of ​the U.S. coffee industry considering new ⁠product offerings such as ⁠the ready-to-drink coffee cans.

The U.S. government is holding consultations this week related to the Section 301 investigation on Brazilian trade practices.

The Trump administration could impose a 25% ​tariff on imports of several Brazilian products, alleging the country’s practices were unfair on a range of ⁠issues from digital trade to ⁠illegal deforestation.

“Ensuring tariff-free imports of these coffee ​tariff codes will have significant benefits for the U.S. economy ​and for the nearly 200 million American adults who ‌drink coffee each day,” said NCA’s President William Murray.

Brazil is the world’s largest producer and exporter of coffee, and supplies a third of U.S. needs. The country ⁠was hit by a 50% tariff last year that caused havoc in the U.S. coffee industry, until Washington decided to include ⁠green coffee ‌in a list of exemptions.

Instant coffee remained ⁠taxed at 50% until the Supreme Court ​decision ‌that knocked down most Trump tariffs. The ​product is ⁠currently subject to a 10% global tariff.

Murray said the tariffs have contributed to “highly visible price inflation on popular products”, putting pressure on U.S. companies manufacturing ready-to-drink, liquid coffee bases, syrups, and food service mixtures.

(Reporting by Marcelo Teixeira; Editing ​by David Gregorio)