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UK consumer confidence hits more than two-year high in September, GfK says

By Thomson Reuters Sep 24, 2026 | 6:04 PM

Sept 25 (Reuters) – British consumer confidence unexpectedly struck a more than two-year high this month as households grew ​more optimistic about their personal finances, ‌according to a survey on Friday that added to recent signs of resilience in the economy.

Market research firm GfK’s Consumer Confidence Barometer rose ‌to -13 ​in September, up one ⁠point from last ⁠month and marking its highest level since August 2024, shortly after the governing Labour Party came to power.

A Reuters poll ​of economists had pointed to a fall to -16.

• GfK said consumers’ confidence ⁠in the economic outlook ⁠also rose to its highest ​level since August 2024, while the mood ​around personal finances hit an eight-month high

• ‌Neil Bellamy, consumer insights director at GfK, said the deteriorating inflation outlook could start to weigh on households

• “While the ⁠headline score continues to improve, confidence is still firmly in negative territory. With inflation, energy and ⁠fuel ‌prices rising, could we soon ⁠see consumer sentiment falter?” he said

• ​Separate ‌consumer confidence readings from YouGov/Cebr ​and LSEG/Ipsos ⁠published this month hit their highest readings since February

• Surveys from BRC/Opinium and S&P Global have shown a fall in consumer confidence

(Reporting by Andy Bruce; editing by ​Suban Abdulla)