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Rogers, Prime Video sign 12-year deal for NHL deal for Canada

By Thomson Reuters Jul 28, 2026 | 11:27 AM

(Corrects day in paragraph 1)

July 28 (Reuters) – Rogers Communications and Amazon.com’s Prime Video on Tuesday signed a 12-year ​sublicensing agreement granting the streaming ‌platform exclusive rights to broadcast Wednesday night national NHL games in Canada beginning with the 2026-27 season.

The deal also grants Prime Video exclusive ‌rights ​to select Stanley Cup ⁠playoff series and ⁠expands its NHL offering in Canada, where Rogers last year renewed national NHL media rights through the 2037-38 season.

Here ​are more details:

• The package includes at least 26 national regular-season games ⁠annually, starting September 30, ⁠2026.

• The agreement comes as ​streaming platforms invest heavily in live sports ​rights, one of the few categories ‌of programming that continues to draw large real-time audiences.

• Sportsnet will retain exclusive English-language rights to more than 500 ⁠national NHL games per season, including most playoff coverage.

• It builds on Rogers’ broader 12-year NHL ⁠national ‌media-rights renewal covering the 2026-27 ⁠to 2037-38 seasons.

• Rogers is ​one ‌of Canada’s largest sports media ​companies, with ⁠major sports broadcasting rights and ownership stakes in leading professional franchises.

• Financial terms of the sublicensing deal were not disclosed.

(Reporting by Rashika Singh in Bengaluru; Editing by ​Tasim Zahid)