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Hims & Hers Health launches online weight management service for men in Germany

By Thomson Reuters Oct 20, 2026 | 8:12 AM

Oct 20 (Reuters) – Hims & Hers Health said on Tuesday it launched an online weight management service for men ​in Germany, marking a deeper investment ‌by the US telehealth firm in one of Europe’s largest healthcare markets.

Here are some details:

• The service allows patients to complete an online consultation ‌and, ​if eligible, receive treatment ⁠prescribed by EU-licensed ⁠clinicians, while those requiring in-person care are referred to local healthcare providers

• The company did not disclose financial details of ​the German launch

• Hims said it was entering the market as obesity remains ⁠a major health ⁠concern in Germany. Nearly one in ​five adults live with the condition, while ​more than six in 10 men are ‌overweight, it said

• The company said access to weight-loss treatments remains limited because health insurance plans typically do not cover ⁠the medicines, leaving patients to pay out of pocket

• Hims cited survey data showing that more ⁠than 75% ‌of adults who had ⁠tried to manage their weight did ​so ‌without professional help

• The company ​already operates ⁠in Europe through the UK, where it strengthened its presence with the acquisition of London-based digital health startup Zava last year

(Reporting by Padmanabhan Ananthan in Bengaluru; Editing by ​Devika Syamnath)