×

Kimberly-Clark cuts annual forecasts as China disruption weighs on diaper sales

By Thomson Reuters Aug 4, 2026 | 5:38 AM

Aug 4 (Reuters) – Kimberly-Clark cut its annual sales and profit forecasts on Tuesday, citing a significant hit to second-quarter sales in China that stemmed from false claims about the quality ​of some of its diaper brands.

The Kleenex maker said claims ‌circulating on Chinese social media that the company’s Huggies diapers contained toxic formamide weighed on demand despite independent testing by a government-certified third party confirming their quality and safety.

On June 22, China’s market regulator announced it would establish a joint investigation ‌team ​to look into the “formamide issues in infant diapers” ⁠without naming any specific ⁠brand or company. It has not given any update about the status of that investigation since.

The disruption in China, a major market, would continue to affect sales and profit in the near term, ​Kimberly-Clark said.

Volumes in Kimberly-Clark’s North American business slipped 0.3% in the second quarter, as sticky inflation and higher food and gas prices ⁠in the United States forced lower-income consumers ⁠to cut back spending.

Kimberly-Clark, on track to complete its ​roughly $40 billion acquisition of Kenvue by the year-end, now expects 2026 organic ​sales growth to trail the weighted average growth of its ‌categories and markets by about 100 basis points. Those categories grew about 2% over the last 12 months.

It had previously forecast growth in line with or above the then weighted category average of about 2.5%.

The company ⁠expects annual adjusted earnings per share to grow at a high-single-digit rate on a constant-currency basis, compared with its earlier forecast for double-digit growth.

Last month, ⁠Kimberly-Clark finalized the ‌sale of a 51% stake in its international tissue ⁠business to Suzano, creating the $3.4 billion Arbex joint ​venture to ‌compete with rivals Procter & Gamble and Essity.

Net sales ​rose 0.6% ⁠to $4.19 billion for the three months ended June 30. Analysts on average expected $4.22 billion, according to data compiled by LSEG.

Adjusted operating profit increased 6.2% to $757 million, helped by one-time tariff refunds, productivity savings and favorable currency effects.

(Reporting by Neil J Kanatt in Bengaluru and Alexander Marrow in London; Editing ​by Joyjeet Das)