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Soccer-Paraguay bank on Alfaro’s psychology-driven approach at World Cup

By Thomson Reuters Jun 1, 2026 | 5:27 AM

By Daniela Desantis

ASUNCION, June 1 (Reuters) – Gustavo Alfaro is being hailed in Paraguay as the key figure behind the rapid turnaround of a team who had struggled in South American qualifying and are now World Cup-bound, with many ​crediting a strategy rooted in psychology.

Since taking over in August 2024, the ‌63-year-old Argentine manager has won over both players and fans with results and a motivational style, often drawing on authors and historical figures to reinforce soccer-related ideas.

Alfaro led Paraguay to a sixth-place finish in the South American qualifiers, securing the continent’s final automatic World Cup berth and the country’s first appearance on ‌international ​soccer’s biggest stage since 2010.

Alfaro has said he keeps a ⁠notebook of reflections to use ⁠when he wants to strengthen a concept within the group, having cited the likes of Albert Einstein and five-times Formula One world champion Juan Manuel Fangio.

Quotes such as “We triumph and fail less than we think,” by Argentine writer Jorge Luis Borges, ​are among those he has used during a career that has included spells with Ecuador, Costa Rica and Boca Juniors.

Alfaro urged players to rediscover the “grit” long associated with Paraguay ⁠and to believe they can compete with powerhouses ⁠such as Brazil and Argentina, echoing their historic 2010 campaign in ​South Africa, when they reached the quarter-finals before losing to eventual winners Spain.

He brought a psychologist ​into his coaching staff for individual sessions tailored to each player and ‌forged a strong connection with fans as results improved – the coach was once hugged by a supermarket worker in tears and had his face tattooed by another fan.

Paraguay’s remarkable qualifying campaign under Alfaro included climbing from the bottom of the standings, a nine-match unbeaten run ⁠and victories over Brazil, Argentina and Uruguay.

After defeating Brazil, Alfaro told reporters: “All I had to do was shake the tree a little so the spiders would fall off and we ⁠could realise the tree was ‌full of fruit.” He described the win over Uruguay as “the mother ⁠of all battles”.

Results dipped later in qualifying and friendlies, raising ​questions over ‌whether his approach will be enough on the global stage, ​as Paraguay prepare ⁠to debut against co-hosts the United States in Los Angeles on June 12.

Also facing Australia and Turkey in Group D, the South American team will rely on a solid defensive system led by 33-year-old captain Gustavo Gomez to reach the knockout stage, after conceding only 10 goals in 18 qualifying matches.

(Reporting by Daniela Desantis; Writing by Gabriel Araujo; Editing by Javier ​Leira and Christian Radnedge)