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Ackman’s hedge fund Pershing Square bets on Meta, exits Hilton

By Thomson Reuters Feb 11, 2026 | 2:02 PM

By Svea Herbst-Bayliss

NEW YORK, Feb 11 (Reuters) – Billionaire investor Bill Ackman told clients on Wednesday that his hedge fund bought shares in Meta Platforms late last ​year, betting the technology giant will benefit from ‌artificial intelligence.

Ackman and his investment team, who delivered a 21% return last year, also said the hedge fund, Pershing Square Capital Management, sold out of its investment in Hilton Worldwide Holdings.

Pershing Square spent roughly ‌10% ​of the firm’s capital, or about $2 ⁠billion, on the Meta ⁠investment, chief investment officer Ryan Israel said on a call with clients.

“We believe Meta’s current share price underappreciates the company’s long-term upside potential from AI and represents a ​deeply discounted valuation for one of the world’s greatest businesses,” the team wrote in a presentation seen by ⁠Reuters.

While Meta’s stock price has slipped ⁠7.4% over the last 12 months, it ​has performed well for Pershing Square. Since the inception of ​the Meta bet in November, the share price has ‌increased 11% in 2025 and rose 3% in 2026 through February 9, the presentation said.

Investors have expressed worry about how much Meta is spending on AI initiatives which has ⁠weighed on the stock, the hedge fund acknowledged. But Ackman and his team believe AI will help with Meta’s content recommendations ⁠and personalized ads ‌and may unlock new engagement through AI ⁠digital assistants or wearables.

Ackman, who tends to make ​only ‌a dozen bets at a time and ​established himself ⁠as one of Wall Street’s most watched investors over the last decade, signaled his interest in big tech months ago. Last year he made a new investment in Amazon and the firm previously invested in Alphabet.

(Reporting by Svea Herbst-Bayliss; Editing ​by Chizu Nomiyama )