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Peloton flags soft third-quarter revenue on subdued demand, shares slump

By Thomson Reuters Feb 5, 2026 | 10:07 AM

Feb 5 (Reuters) – Peloton Interactive forecast third-quarter revenue below Wall Street estimates on Thursday, pointing to weak demand for its ‍fitness equipment, with shares plunging about 25% to their lowest level in about a year and a half.

The New York-based maker of exercise bikes and treadmills projected third-quarter revenue of between $605 ‌million and $625 million, below analysts’ average ‌estimate of $638.4 million, according to data compiled by LSEG.

Peloton has struggled with softer equipment sales even as it pushes ahead with cost-cutting measures.

In January, ​the company said it cut 11% of its workforce as part of a broader ‍turnaround under CEO Peter ​Stern, who has revamped the product ​lineup and raised prices for both equipment and ‍subscriptions since taking the helm.

Demand for discretionary items has been under pressure as persistently high prices weigh on U.S. consumers; consumer confidence fell to its lowest level in ‍more than 11-1/2 years in January, data showed.

The at-home exercise equipment maker reported a wider-than-expected second-quarter loss ‍of 9 ‍cents per share, compared with ​analysts’ expectations for a 6-cent loss.

Revenue ​for ⁠the quarter ended December 31 came ‌in at $656.5 million, missing analysts’ estimates of $674.3 million.

The company’s shares, which fell 29.2% in 2025, have declined 25.8% so far in 2026 including session losses.

(Reporting by Abhinav Parmar in Bengaluru; Editing by ⁠Tasim Zahid)